Top Influencer Marketing Trends to Watch in 2025
Influencer marketing in 2025 is being shaped by authenticity, AI, and performance-driven strategies. Micro and nano influencers are rising in value, while brands are forming long-term partnerships and leveraging AI to enhance targeting. Social commerce and short-form video dominate, and virtual influencers are becoming more mainstream. Ethical influence and community engagement are now key factors … Read more